The article discusses the influence of an appropriate location of a building on operating costs in relation to cardinal directions, geographic and environmental conditions, and the form of the building. Decision on a location of a building is taken on the basis of provisions of local spatial management plans or decisions on devel- opment conditions. Therefore, it is necessary to precisely analyze the issues vital to creation of sustainable development policy and optimization of energy potential as early as at the drafting stage of the above-mentioned documents on urban planning. Adjustment of numerous design elements, such as size and number of door and window openings, their position in relation to cardinal directions, U value for walls and ceilings, construction of balconies, air-conditioning and heating systems, as well as shaping and management of the surroundings may significantly influence cost efficiency of energy-efficient buildings, both during construction stage and further use.